Why you need a marketing strategy


   Wednesday 20 March 2019

  • 10.00am - 12.00pm


   $18.41 inc GST 

About the workshop

Marketing without a strategy is like driving without a road map; you’ll spend a lot of time going somewhere but chances are you won’t get where you wanted. If you want to formulate a targeted marketing ‘road map’ but don’t know how then this workshop is for you. After this session you will know:

  • What is a marketing strategy
  • Why every business should have one
  • How to define your goals
  • Who are you talking to
  • What have you got to say

About Tracy

Tracy SheenTracy is a sought-after commentator in all areas of communications - a weekly business writer, judge for the Australian Podcast Awards and speaker around the country. After a career spanning commercial copywriting in radio and TV, retail IT and communications and her own wholesale coffee business, she founded Unusual Comms, which helps small business owners grow their business by improving the way they communicate with their clients.

An ASBAS Digital Solutions workshop in partnership the Logan Office of Ecocomic Development and RDA Logan & Redlands

Logan Panel